In the Horeca channel, the weight of a professional napkin is more than just a technical specification. For distributors and wholesalers, it's a strategic variable that directly influences: Catalog segmentation Competitive positioning Margin per product Customer loyalty Choosing the right weight and material allows for more informed advice to bars, restaurants, hotels, and catering companies, [...]
From Michelangelo to Asterix and Obelix: a journey through some of the most famous scenes in history to discover how good table decoration in restaurants can transform the customer experience. What do a Renaissance masterpiece, a historic dinner, a legendary landing, and a Gallic banquet have in common? At first glance, probably nothing. But if [...]
Competition in the HORECA channel is increasingly intense. Pressure on margins, consolidation of purchases, and the growing professionalization of establishments are forcing distributors and suppliers to reconsider a fundamental question: Why should a customer continue buying from me and not another supplier? The answer is rarely price. Businesses that achieve sustainable growth are those capable [...]
